Global Thoughtz Canada

Archive for the ‘Internet Usage’ Category

Top 25 Canadian Web Properties - Dec 2007

Monday, January 21st, 2008

Microsoft Sites maintained its position as the top property with nearly 22.5 million visitors,
reaching 94 percent of the Canadian online population. Microsoft was followed closely by Google Sites with 22.3 million visitors, Yahoo! Sites with 16.3 million visitors and Facebook.com with 15.4 million visitors.

Driven by holiday shopping, Apple Inc. and Best Buy Sites both gained several
spots in the December rankings, while The Weather Network Meteomedia (#12) and
Telus Sites (#24) also moved up several positions.
 


 


Top 25 Properties by
Number of Canadian Unique Visitors*
December 2007 vs. November 2007
Total Canada – Home and Work Locations**
Source: comScore World Metrix

December Rank

November Rank

Property


Total Unique
Visitors
(000)     
Dec-07


N/A

N/A


Total
Internet : Total Audience


23,784


1

1


Microsoft Sites

22,449


2

2

Google
Sites

22,274


3

3

Yahoo!
Sites

16,331


4

4


Facebook.com

15,378


5

5

eBay

13,770


6

6

Time
Warner Network

12,070


7

7


Wikipedia Sites

10,585


8

9

Yellow
Pages Group

9,788


9

8

Amazon
Sites

9,418


10

13

Apple
Inc.

8,776


11

10

Canoe
Network

8,388


12

18

The
Weather Network Meteomedia

7,900


13

11

CNET
Networks

7,678


14

16

Fox
Interactive Media

7,670


15

14

Ask
Network

7,485


16

12


CTVglobemedia

7,396


17

15

New
York Times Digital

6,964


18

22

Best
Buy Sites

6,812


19

19

Viacom
Digital

6,702


20

17

Adobe
Sites

6,226


21

20


CBC-Radio Canada Sites

5,894


22

24


WhitePages

5,294


23

23

Gorilla
Nation

5,160


24

30

Telus
Sites

4,945


25

25

TD Bank
Financial Group

4,547



*Ranking based
on the top 100 Canadian properties in December 2007.


** Excludes
traffic from public computers such as Internet cafes or access from mobile
phones or PDAs.

Canadian Internet Usage Stats

Sunday, December 30th, 2007

They say that Canada is one of the most wired nations in the world. This should not be a surprise to anyone. Canada has a strong economy (especially when compared to the US) and Canada has a smaller population which should provide a larger per capita percentage of Internet users. So we were looking around for some Canadian Internet usage stats and came up with some interesting findings.

For example, did you know that

  • By mid 2007 an estimated 85% of Canadian households with Internet access used broadband connections.
  • Over 95% of Canadians live in communities served by high-speed Internet access.
  • Rapidly increasing demand for cable VoIP is fuelling demand for cable broadband in Canada.
  • By the end of 2006 Canada had the ninth highest broadband penetration in the world.
  • In Canada, broadband is defined as speeds in excess of 64Kbps, a lower threshold than in other countries.
  • By end-2006 although Canada’s wireless carriers offered coverage to more than 98% of the population, only 58% of all Canadians were mobile phone customers.
  • Online sales more than doubled in Canada from 2003-2006, and nearly half of Canadian retail firms now have a Web site, compared to the 42% that did in 2005.
  • It is expected that the average amount that Canadians spend online will grow strongly over the next three years. Seasoned online buyers (rather than new ones) will drive overall market growth.
  • Canadians are either on par or ahead of their US peers in purchasing electronics, travel and event tickets online.
  • Canada is a world leader in Internet adoption, time spent online and electronic banking and bill payment.
  • With the number of subscribers to wireless products and service totalling close to 13.9 million by mid-2004, almost 43% of Canadians now have access to a wireless device.
  • In 2007, Canada had approximately 22 million Internet users representing a 67.8% penetration rate. (Source: ITU)

According to the Computer Industry Almanac Inc, 2005 Internet Usage looked like this:

Top 15 Countries in Internet Usage

Year-end 2005:

Internet Users (#M)

Share %

1. USA 197.8 18.3
2. China 119.5 11.1
3. Japan 86.3 8.0
4. India 50.6 4.7
5. Germany 46.3 4.3
6. UK 35.8 3.3
7. South Korea 33.9 3.1
8. Italy 28.8 2.7
9. France 28.8 2.7
10. Brazil 25.9 2.4
11. Russia 23.7 2.2
12. Canada 21.9 2.0
13. Indonesia 18.0 1.7
14. Mexico 16.9 1.6
15. Spain 15.8 1.5
Top 15 Countries 750.0 69.4
Worldwide Total 1,081

100